- 0 – Money from the Web – 0 – The Reality Show

You just might be sitting on a gold mine of powerful links to boost your SEO rankings. In just a few weeks and a bit of work, your rankings could jump up the results pages. If you are a do it yourself, or DIY small business SEO, the power of internal links needs to be captured now!

Internal Links Matter

I don’t know anyone who really likes to do link building.. It’s no fun and a pain to get links from other sites. Have you asked yourself for links? It’s a very serious question.

If you done the work to create a lot of pages on your site, but have not linked to pages and posts within your site, you are giving away a lot of link juice. Many SEO experts believe that contextual links are the most powerful in the eyes of the search engines because they are surrounded by relevant phrases.

Consider a link about life insurance on an insurance site, that link is going to be more valuable than if it were on a page about football or baseball. Doesn’t that make sense? A human reading the page and a search engine evaluating the page will both consider the in-context relevant link more valuable.

I reviewed a site a few days ago with external links from 43 other sites. That’s not very many. However, when I looked at the internal linking practices, I saw how the site had achieved a PageRank of 3. Google shows the site with 322 pages indexed. The site had at least three internal links on every page. The site ranks very well for the few keyword terms it targets.

We can see from this example that a good amount of content with internal links can result in good PageRank and search engine rankings.

Okay, Now What?

The first step is to remember that when creating new content, link to your key existing pages and posts. You have major keywords. Link to those phrases most often. For instance if you’re targeting motor bikes and you selected 10 major keyword targets, link to three of those pages on every new article or page on the site.

Next, go to your currently indexed pages and insert relevant links to your important pages. Don’t change them all at once. Do it slowly, perhaps one existing page for every new page.

Over the course of time, you can expect to see your pages rise in the search results. I’ve moved pages from the third page of Google to number 4 on the first page using just internal links. Use the power and gold of those free internal links to boost your rankings. Finding affordable small business SEO is an ongoing challenge. Here’s a free method that needs only a small amount of your time.

As I was out strolling the web this evening my attention was drawn to another web basic that I had not specifically discussed in the Website Basics section. I had a page on navigation, but basic to navigation is the link system. I wrote up an article on the topic and posted it to the Website Basics section this evening. I expect to find a few more topics and I am soliciting suggestions for basic topics that I have not covered.

Leave a comment in this blog and you will get a do follow link. Follow the instructions in the comment section to get a good keyword link to your site.